Engine 06
Lead Generation
Building high-converting landing pages, social profiles, and lead capture funnels customized for JP/KR users.
Revenue role
Lead generation turns demand into qualified conversations by capturing intent and routing it to a defined follow-up process.
Execution process
- 01Define what qualifies a lead and which signals indicate intent
- 02Build the capture path: forms, messaging, or booking in the local language
- 03Route leads into a documented, timely follow-up workflow
- 04Score and review lead quality, not just volume
Key deliverables
- Localized landing page templates
- LINE OA & KakaoTalk channel setup
- Interactive inquiry forms & calculators
Decision value
A measurable path from qualified visits to inquiry, booking, purchase, or sales handoff.
KPI framework
- Qualified lead rate
- Lead-to-consultation conversion
- Response time to inbound inquiries
Frequently Asked Questions
- What counts as a qualified lead?
- We define qualification with you up front (fit, intent, budget) so volume isn't inflated by low-intent inquiries.
- Do you only generate leads, or help convert them?
- Lead generation connects to sales support; capturing leads without a conversion path wastes spend.
- How do you avoid wasted spend on bad leads?
- Targeting, qualification gates, and feedback loops from sales outcomes continuously tighten who we reach.
Ready to scale?
Book a consultation with our cross-border growth strategists to see how these engines can run for your business.