Question 1

How long does it take to enter the Japanese market?

Accepted Answer

A market diagnostic usually takes 2–4 weeks. The actual entry timeline depends on regulatory review, product and service readiness, local support, distribution, payment, and internal approvals. The diagnostic defines those dependencies and the first 90-day priorities.

Question 2

What's the difference between marketing in Japan vs Korea?

Accepted Answer

In Japan, Amazon Japan customer reviews, @cosme, price-comparison sites, detailed product pages, and trust-building content are important. In Korea, Naver Search, Coupang, and KakaoTalk are major discovery and conversion touchpoints. Creative and customer paths should be localized rather than copied between markets.

Question 3

Do I need a local entity to run ads in Japan or Korea?

Accepted Answer

Entity, importer, account-owner, and licensing requirements vary by industry, advertising platform, payment, and distribution structure. Confirm the required operating entity and responsible owner before launch, with legal and tax decisions reviewed by qualified advisers.

Question 4

How much budget is needed for Japan-Korea market entry?

Accepted Answer

The 30-minute Fit Call confirms fit before contract and includes no research, strategy, or deliverable. Paid work begins with the 2–4 week Market Diagnostic at ¥300K–¥500K. Managed Growth is then ¥800K–¥1.5M per month, excluding media and specialist costs.

Question 5

Which acquisition channel should we start with?

Accepted Answer

There is no universal first channel. We start with the strongest verified demand and the operating path that can fulfil it—such as search and consultation for services, or marketplace economics, product pages, reviews, and repeat purchase for consumer goods.

Question 6

Can I run the same campaign in both Japan and Korea?

Accepted Answer

Running identical campaigns in both markets rarely succeeds. Consumer behavior, platform preference, payment methods, and communication style differ significantly. Effective cross-border strategy uses the same brand positioning but localizes creative, channel mix, pricing, and customer support for each country.

Enter Japan and Korea witha path tomeasurable revenue.

Not more channels.A WORKING CUSTOMER JOURNEY.

Market-entry diagnostic

Customer acquisition

Support and measurement

Where acquisition
becomes revenue.

Local trust and repeat

Demand creation and conversion

Local discovery and sales

Local search and direct booking

Fandom and purchase

Local trust and repeat

Demand creation and conversion

Local discovery and sales

Local search and direct booking

Fandom and purchase

Diagnose, execute, decide

Qualify

Diagnose

Execute

Decide

Frequently asked questions about Japan-Korea market entry

Review thedeliverables first.

Ready to decidewhat comes next?

Enter Japan and Korea witha path tomeasurable revenue.

Not more channels.A WORKING CUSTOMER JOURNEY.

Market-entry diagnostic

Customer acquisition

Support and measurement

Where acquisitionbecomes revenue.

Local trust and repeat

Demand creation and conversion

Local discovery and sales

Local search and direct booking

Fandom and purchase

Local trust and repeat

Demand creation and conversion

Local discovery and sales

Local search and direct booking

Fandom and purchase

Diagnose, execute, decide

Qualify

Diagnose

Execute

Decide

Frequently asked questions about Japan-Korea market entry

How long does it take to enter the Japanese market?

What's the difference between marketing in Japan vs Korea?

Do I need a local entity to run ads in Japan or Korea?

How much budget is needed for Japan-Korea market entry?

Which acquisition channel should we start with?

Can I run the same campaign in both Japan and Korea?

Review thedeliverables first.

Ready to decidewhat comes next?

Where acquisition
becomes revenue.